Technology16 Jul 2026SEO 801 min read

Analysis: Roblox launches an AI-powered game creation feature in its mobile app

Roblox announced Thursday a new feature called “Build,” allowing users to design games from their mobile devices using AI. The Build feature lets a…

Roblox announced Thursday a new feature called “Build,” allowing users to design games from their mobile devices using AI. The Build feature lets anyone turn simple text prompts into a basic game without any programming experience. For example, if a user types, “Let’s make a cozy adventure game set in a dense forest,” the new feature will generate an initial version of the game, which users can then modify and share with friends. “Powered by a broad set of AI models, including both…

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