Ian Crosby, whose previous startup Bench Accounting famously shut down in 2024 before being bought for scraps , is taking another shot at building a business out of automating the arduous work of bookkeeping. His new startup, Synthetic , aims to build a fully autonomous AI bookkeeper that can generate accrual-based financials without direct human involvement. Although the product is still in the design phase — and Crosby admits his vision may not yet be technologically possible — the startup ha…
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